United by a love of exploration
With this new partnership, the world's leading outdoor brand
confirms its commitment and investment to strengthen its presence in two particularly strategic sectors, the world of climbing and mountaineering, and offers the local community of enthusiasts a new way to approach and experience the excitement of these sports.
Stabio, July 20, 2022 - The North Face signs a major new partnership with Cortina360, an indoor climbing gym in Cortina that offers indoor climbing on more than 80 routes from 3b to 8b+ on a maximum height of 24 meters and up to 30 meters of development.
As part of this collaboration, The North Face is also forging an alliance with Cortina 360's Alpine Guides and Mid-Mountain Leaders, a team of professionals trained to the highest national standards of the Collegio Nazionale Guide Alpine Italiane and international standards of UIAGM and UIMLA. The North Face will provide the Guides and the entire Cortina360 team with the best of its collection dedicated to climbing and mountaineering.
The partnership between The North Face and Cortina360 aims to contribute concretely to the dissemination of climbing culture, involving and expanding the increasingly numerous and passionate community of climbers, and to strengthen the link between the brand and the world and mountaineering, a discipline that has always been deeply rooted in the brand's DNA.
The collaboration will take the form of a series of events, talks and initiatives dedicated to all lovers of mountain sports and beyond, hosted by one of the most famous climbing gyms in the Dolomites.
The North Face, a division of VF Outdoor, LLC, was founded in 1966 with the goal of preparing outdoor athletes for the most extreme adventures. Today it is the world's leading outdoor brand, creating products tested by athletes and put to the test on expeditions that accompany people on their explorations, spurring them to push their limits.
The North Face is committed to protecting our planet by reducing its environmental impact through programs that encourage sustainability. For more information www.thenorthface.it
What are you looking for?
Are you at the LUT? Then we look forward to seeing you at the SCARPA Spin Planet Party! 👟💙! On June 22, from 5 pm at our gym, come and meet Marco De Gasperi and the Scarpa Trail Running Team, special guest Sergio Pereira who will tell about his Patagonia Run. All accompanied by food, drinks and DJ set! 🍻
Don't miss it, admission is free!
On Saturday, March 4, the Gymnasium and Guide Bar will close at 7:00 p.m.
On Saturday, Feb. 25, Simone Moro will be the star of the evening Speaker Series at the Alexander Hall cinema in Cortina d'Ampezzo, at 7 p.m., during which the exploits of the Bergamasque mountaineer from the Himalayas to Manaslu will be retraced, with a profound reflection on how his vision of mountaineering has changed over the years. Don't miss the opportunity to attend this FREE event.